http://www.theapplicationfarm.com Tue, 20 Oct 2009 15:02:03 +0000 http://backend.userland.com/rss092 en 2 Rejections and 42 Days of Waiting Last week we received an e-mail from Apple's App review team notifying us that after 14 days of review, our latest update to iCombat Lite would not be accepted because of "inappropriate keywords." The offending keyword was "wii tank," and we had chosen this ... http://www.theapplicationfarm.com/2009/10/a-story-of-why-devs-should-think-twice-about-developing-for-the-iphone/ This morning saw the addition of keywords for applications in the App store, and right now most developers are confused.  Without explanation, Apple has implemented a change that most developers only discovered when trying to check their daily sales reports in iTunes Connect.  Without so much as an e-mail, developers ... http://www.theapplicationfarm.com/2009/07/the-app-keyword-surprise-apple-makes-iphone-devs-feel-helpless-again/ The day after we launched iCombat lite (iTunes link) I wrote a post about how we had waited months longer than we should have to launch a lite version.  Looking back the delay was caused mostly by a fear of cannibalizing our potential user base and concern for giving away ... http://www.theapplicationfarm.com/2009/07/just-how-much-does-a-lite-version-help-boost-sales/ The post below is an excerpt of a larger post I wrote during the launch of iCombat (iTunes link). The post is worth reading if you are an indie developer thinking about launching an iPhone application on your own: I came across an interesting post on "How to use Twitter, Facebook ... http://www.theapplicationfarm.com/2009/07/multichannel-marketing-in-an-app-store-full-of-noise/ "There are so many new apps a day, it is hard for any human being to consume the amount of change that is going on in the space" - Raven Zachary, Founder Small Society The 2009 Creativity and Technology event featured an excellent panel discussion on "What's Now and What's Next in ... http://www.theapplicationfarm.com/2009/07/whats-next-in-mobile/ If you are contemplating launching an application for your brand or business you will want to take note of how NOT to do it with the Dunkin' Run app. Dunkin' Donuts had an original idea that would help streamline the process of order taking for the office coffee "runner" ... http://www.theapplicationfarm.com/2009/06/why-users-are-running-away-from-the-dunkin-run-iphone-app/ The question you have when you first hear about the Pocket Agent app is, "Just how often would users use an app like this?" The hope is that rarely if ever would it be needed, but for those users that do need to file a claim the State Farm's app ... http://www.theapplicationfarm.com/2009/06/what-the-state-farm-app-means-for/ For anyone thinking about creating an iPhone app but wondering where to begin, I think the best thing you can do is just sit down and take a shot at thinking through its most basic functionality.  I have always been a big fan of whiteboards and as of late the ... http://www.theapplicationfarm.com/2009/05/a-great-tool-for-creating-iphone-app-mockups/